Our initial aim is to first and foremost spend time understanding who you are, the brand and your current strategy in play. We will audit multiple areas including who you intend to reach, who you actually reach, content and current brand presence hygiene. This step will help identify what will lay a good foundation as well as potential gaps that need fulfilling.

Having audited your brand and business, we will now move towards developing a much more refined plan with specific KPIs. Thorough analysis of your goals and audience intended to each will help us curate the most suitable solution.

Our creative team will then proceed to develop content in relevance to your intended audience. Whilst we may create an overall piece that resonates with your core consumer, we will take special care in adapting the same to be suitable for multiple touchpoints during the consumer journey.

Time to launch! We will help distribute the content created ensuring it reaches the right audience. If your plan is phased out over a span of time, we will recommend the most optimum publishing platforms along with optimized budget spends.

We are keen on ensuring that you continue to trust us. Therefore we will conduct regular analysis of how your plan is performing across the set KPIs. We will continue to improve on a concurrent basis by sharing our findings and adjusting the plan based on your objectives.